VIDEO: Polar Plunge campaign

Polar Plunge from Austin Walsh on Vimeo.

We teamed up with Austin Walsh Photography and donated our creative talents to helping raise money for Special Olympics Kansas.

The goal was $200,000. Our methods were billboard advertisement and email marketing. The result:  a 10% increase in registration amounting to over $220,000.

Check out the video above produced by Austin Walsh Photography on what went on behind the scenes at the photoshoot in their amazing studio.

Tags: advertising, Design, online marketing, Photography, Viral marketing

This entry was posted on Tuesday, March 9th, 2010 at 2:28 pm and is filed under Advertisement, Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.